Australia Post
Bill Payments
Supporting non-technical sales teams to sell Fintech products.
Services
Strategy
Printed support materials
Digital app
Brief
We needed to simplify the inherently complex suite of Bill Payment products and services for a non-technical sales team. To achieve this we needed to understand the Australia Post products and service ourselves.
Approach
Based on our in depth knowledge of their financial products, we simplified the content and highlighted key benefits to a range of different customers' interests. This involved the creation of a digital app that sales staff ran clients through in person, along with a suite of printed materials.
More work with Australia Post
