Light Years Agency / Services

We are a full service creative agency specialising in B2B market strategy and brand development.

We thrive on projects that require an in-depth understanding of complex products, services or markets, such as the defence, health and transport sectors.

People moving around a stack of creative cubes.

Services

Strategy

We create marketing and brand strategies for leading brands. Our work has helped secure billion dollar contracts, solve product and sales barriers and cerated market leading brands.

Brand strategy
Brand architecture
Customer journey mapping
Brand audit and positioning
Audience personas
Campaign strategy
Communications strategy
Product go-to-market strategy

Creative

We create and visualise strategies for internal and external buy-in that helps secure billion dollar contracts, solve product and sales barriers and develop sales enablement tools and collateral that build market leading brands.

Brand identity
Brand & advertising campaign
Art direction
Print collateral
Copywriting
Packaging
Bid & tender solution design
Exhibition & showroom design
Signage and wayfinding
Merchandise design
Illustration

Digital

We create digital assets and experiences.

We are platform agnostic - building traditional, modern headless and static websites. We also build 3D models and environments to help create engaging and dynamic interactive digital experiences.

Digital Design and Development
Web apps and interactive experiences
Motion design / art direction
Video production
Animation
3D modelling & environments

Areas we work

Brand

From creating the positioning strategy and voice to the identity and collateral, we ensure your brand has a consistent message across all mediums so your business is aligned internally and externally.

Change Enablement

We work with internal teams to enable and communicate organisational change to employees.

This includes producing:

UX and CX change campaigns
Internal HR campaigns promoting policy change
EVP positioning and internal campaign development aligned to corporate change.
Safety campaigns and messaging, and videos and employee reference booklets.
Process mapping and CX visualisation.

Bids, Tenders, Grants & Awards

We’ve supported clients win billion dollar contracts with the ADF and helped clients win countless industry awards. We embed ourselves in your team to develop win themes and fine tune responses that leverage your USP.

This includes producing:

Tender support to communicate and visualise complex project proposals.
Presentations and executive summary documents.
‘Solution on a page’ design.
Graphic support during bid process.
Award submission copywriting, editing.

Process

We’re motivated by making your business more successful - inside and out.

Understand

We take the time to understand your business strategy, positioning, internal stakeholders and supply chain to build a deep understanding of your business.

Identify

Through our learnings we identify the challenges that have emerged and frame the opportunities to overcome them.

Create

We create beautiful solutions to your unique business, brand and marketing challenges.

Evolve

Landscapes are constantly changing - we challenge ourselves to continually evaluate and measure our work to ensure we keep you ahead of the competition.