Light Years Agency / Cargo Crew - Retail POS

Cargo Crew

Retail & Wayfinding

Retail POS wayfinding and staff engagement.

Key Services
Strategy
Branding
Digital
Campaigns
Showroom & Exhibition Design
Packaging
Signage
Photography

Background

When Cargo Crew opened their new headquarters in Bundoora they asked us to bring the brand into th multifunctional space encompassing a showroom, office, and warehouse. Gabriel Saunders was responsible for the interior design, while we applied the brand touch to the spaces.

Approach

Collaborating with interior designers Gabriel Saunders, we worked over a 6-month period to design and implement a cohesive signage and wayfinding package. This encompassed the exterior, retail space and offices.

Outcome

A vibrant colour palette and thoughtful fun signage brought the Cargo Crew brand to life within the office and retail space, creating a welcoming environment for both team members and clients.